CHUMS gets companies to carpool
Several companies in Leuven are taking up this European carpool project. By the end of September Taxistop made the first pit stop at the Research center Imec. This resulted in 2 crazy carpool days, including interactive carpool-booths, fun gadgets and informative chats.
Want to be my carpool buddy?
All employees dropping by the information booth were invited to locate their hometown on a map, creating a nice visual of the imec-carpool potential. This way employees could check if other colleagues were on the same route to work.
Al who wished to register as carpooler did not only receive a capool brochure, but also a “Carpool buddy-invitation-card”, a piece of candy for themselves and a piece of candy to lure another imec-employee in the carpool car. By using the matching system of carpool.be employees also actually get offered a practical way in finding an ideal carpool partner.
2 winners were drawn from the database of all active imec-carpoolers for the jackpot lottery. First prices to hand out: the gift baskets with regional products from the province Flemish-Brabant. By the end of October Taxistop draws the main price: a VAB-road assistance package. This way, everyone working at imec got another month to find a good carpool match.
UCLL carpools along
In October, the college UC Leuven vzw (UCLL) started their search for the carpool hero of the ECHO-department. Here Taxistop also organized some eye-catching information booths with sweet gadgets. (The peppermint pots to share in the car were warmly welcomed by the students.)
VIP-parking and carwash
In the second week of roll out the UCLL-management opened a VIP-carpool parking. All carpooling students received a “carpoolers-on-board”-sticker, allowing them to park at this designated parking spot.
This sticker also served as ticket for the carwash for carpool cars. Too bad this literally got washed down the drain. Yet, our carpoolers can look forward to a good replacement action.
The promotional weeks at UCLL reached a climax with the lottery draw of a main price. However, for students and lectors, this was not the end: this merely launched the monthly draws of nice carpool prices until March 2016.
To be continued
Until the end of November Taxistop still offers personalised travel advice and there are still some more carpool actions to roll out. So follow this webpage for updates on further progress at the Leuven site.
Want to contribute to make Leuven more carpool friendly? Share your own trip on carpool.be.
Leuven offers a city site with a good mix of smaller and bigger employers located in the city centre of just outside of the city centre. The city centre can be easily reached by public transport and more durable ways of transport (e.g. bicycle), but is quite hard to navigate through by car. The companies just outside the city centre can be easily reached by public transport, but there are some main traffic roads, which makes these companies more accessible by car (in comparison to companies in the centre).
Taxistop is implementing the CHUMS measures in Leuven and has already secured its first organizations that will implement the project measures: imec and UCLL.
imec specializes in nano-electronics and technological solutions in the field of ICT, health care and energy, whicle UCLL – the Catholic University of Leuven-Limburg will join with its Echo department.
Find out more about what is planned for these companies in the frame of CHUMS – here.